Lister has worked with brands to build great customer experiences. We work with our clients to build and expand their online presence. We conduct a strategy workshop with a focus on e-commerce readiness. This workshop covers CX journey audits, competition benchmarking, and recommendations.
E-commerce readiness involves three basic steps:
Step 1: Observe
Use data to understand our audience and their interaction. We use tools like Google AdWords, SEMrush, and first-party data to understand brands positioning viz-a-viz competition.
Step 2: Shape
Recommend changes to the customer journey and implement interactions for improved CX. The changes are implemented, and the impact is measured using perform A/B & MVT Tests.
Step 3: Perform
Continuously assess, benchmark strategies against the competition, track customer behavior, and reshape customer journeys.