Lister has reduced cart abandons by 50% with its insights on shopping cart conversion.
Lister has reduced cart abandons by 50% with its insights on shopping cart conversion.
E-commerce funnel and conversion insights​

Lister helps marketers measure the effectiveness of their e-commerce website by delivering insights on customer visits and checkout behavior. We design custom e-commerce dashboards on web analytics platforms to provide these insights.

  • We perform an extensive audit for the e-commerce website in the following areas:
    • Web analytics account setup and configuration
    • 360-degree assessment to find gaps in tagging for the audience, page, channels, product, e-commerce data, custom events, etc.
    • Find gaps in the default and custom reporting process.
  • We document our findings and submit a roadmap to improve marketing insights with the following information
    • Recommendation on tag management solutions through, which the marketing team can self-serve without dependency on IT teams.
    • Define the tagging approach and its timelines.
    • Process for device-based tracking and reporting.
    • Shopping cart and checkout funnel setup to identify the drop-off rate at each step.
    • Strategy for leveraging activity map and scroll-percentage insights to spot the friction in the funnel.
    • Integration with presentation tools like data studio to give the best visual representation for marketers to read the insights
Testimonial
VP IT, of an online language learning company

Lister has been a trusted partner of ours for over a decade because they are as fast and dynamic as we are.  They have grown with our business, reacted to changing technology demands, and have provided everything from thought leadership to technical experience in augmenting the needs of our business.

VP IT, of an online language learning company
Director e-commerce – A fortune 500 luxury retailer

“Lister Team, you’ve earned every bit of this. E-commerce industry knowledge, best in class solution offerings, knows the customer today and tomorrow, 24/7 resource availability – we gain time & efficiencies.

Director e-commerce – A fortune 500 luxury retailer
Director of an online evangelical prayer events organisation

Perfect, thank you Lister team. I appreciate all your efforts and initiatives!

Director of an online evangelical prayer events organisation
Director, E-commerce of one of the oldest and largest luxury jewellery brands

Thank you for the update and insights. The Jewellery Business greatly appreciates Lister.

Director, E-commerce of one of the oldest and largest luxury jewellery brands
VP, Web engineering of a leading education technology company

I have nothing but praise to you and your team.

Thanks for making this happen.

VP, Web engineering of a leading education technology company
VP, Web Strategy of a leading education technology company

"Fantastic effort all round! The business team is very excited for this new site. With your help, we will make it a tremendous success !"

VP, Web Strategy of a leading education technology company
Director e-commerce of one of the oldest and largest luxury jewellery brands in the US

“Great job, Team!!! We really appreciate your hard work, quality and timely completion. Thank you again. Great job.”

Director e-commerce of one of the oldest and largest luxury jewellery brands in the US
Head of Fulfillment and Customer Service Technology

“Thanks a million, team! When I look at the application and the raves from our Customer Service team leaders about the app, your team definitely comes to my mind. Truly great work.”

Head of Fulfillment and Customer Service Technology
Director e-commerce – A enterprise luxury jewellery brand

“Lister Team, you’ve earned every bit of this, e-commerce industry knowledge, best in class solution offerings, Knows the customer today and tomorrow, 24/7 resource availability – we gain time & efficiencies.

Director e-commerce – A enterprise luxury jewellery brand