Over 100 data migrations done, between marketing platforms, for fortune 500 clients
Over 100 data migrations done, between marketing platforms, for fortune 500 clients
Leverage cloud-native AWS, Azure and GCP solutions to migrate billions of data, quickly
Leverage cloud-native AWS, Azure and GCP solutions to migrate billions of data, quickly
Data migrations

Customer-centric marketing strategy necessitates customer demographic, behavioural and transactional information to be available in marketing platforms for personalisation and effective targeting.  As more and more nimble marketing automation platforms are being chosen by marketers, migrating data from legacy platforms and other data sources becomes critical  to ensure that there is seamless customer engagement. Lister makes this possible as follows:

What and how we do it  

  • Lister helps the client in building custom solutions to enable data migration, both on a one-time and ongoing basis. We help move customer information--demographic, behavioural, transactional data-- to marketing platforms
  • Typically, as a first step, Lister will do data discovery session with the client team to understand their data ecosystem and the specific details of the data they want to migrate
  • Once the discovery is over, Lister will map out attributes and data points required for migration. This will be documented for sign-off. The data discovery document will cover data mapping, frequency of movement beyond the one-off migration
  • The design document is then laid out by clearly by defining the one time and ongoing data sources migration, technology solutions to be used to build the solution
  • We have built cloud-native solutions not restricted to AWS Glue, AWS Lambda, Redshift or custom ETL solution like Apache NIFI, Talend etc. taking into consideration the functional requirements, client ecosystem, the volume of data to be migrated and the frequency in which to be migrated to name a few
  • We also provide comprehensive monitoring of the solution to make sure nothing breaks post-implementation, and no data is lost
Testimonial
Director, Email Marketing and CRM of a big American sports league

“I have worked with Lister for over a year, and they have proven to be an asset to our team. We have relied heavily on their services for a huge Email Service Provider migration, including both data transfers and campaign setups. Through this, I have found them to be extremely knowledgeable in not only email production but also data and technology needs.

Director, Email Marketing and CRM of a big American sports league
Sr. Director, Marketing Data & Technologies, Fortune 500 Retailer

“Congratulations, Team! As I look back, I feel proud of our accomplishment as a team. You are incredibly dedicated and accountable team members that I love to work on new projects again.”

Sr. Director, Marketing Data & Technologies, Fortune 500 Retailer
VP, Digital Experience, Global of a Fortune 500 software company

Thanks, Lister Team. Fantastic work so far. We had a review with the marketing leadership last week and showed the massive amounts of work done and was well received.

VP, Digital Experience, Global of a Fortune 500 software company
Director, Email Marketing & CRM of big American sports league

"I have worked with Lister for over a year, and they have proven to be an asset to our team. We have relied heavily on their services for a huge Email Service Provider migration, including both data transfers and campaign setups. Through this, I have found them to be extremely knowledgeable in not only email production but also data and technology needs.

Director, Email Marketing & CRM of big American sports league