Implementation and support of salesforce to a leading global building materials company, across seven countries in APAC
Implementation and support of salesforce to a leading global building materials company, across seven countries in APAC
The standardisation of the base solution and the ability to customise the application to local needs were built into the solution. This enabled great flexibility and reuse of functionality.

Background

The client is one of the largest producers of cement and aggregates, with over 70000 employees spread across the globe, and a turnover of around CHF 26 billion.

The client had acquired two of the largest cement companies in India, and as part of their plans to leverage technology for growth, decided to implement Salesforce for their customer-facing needs. These needs included sales, marketing, technical services and customer support.

Challenges

The company sold most of its products through an extensive dealer distributor network across the country. It planned to roll out a base template of Salesforce in India, and then use customised versions of the template for each APAC country. Some challenges the company wanted to address were:

  • Ability to standardise reporting across all countries to enable global reporting in a consistent manner
  • There were possibilities of merging of Salesforce orgs of all or some of APAC, and the client wanted Salesforce to be designed keeping that in mind.
  • There were chances of acquisitions and demergers, which they wanted to ensure could be handled smoothly

Solution

Lister team reviewed requirements across a few countries and defined common requirements and variants. Based on this, Lister built a base template for common functionality and laid down design governance guidelines for changes. We also established naming conventions for each country’s objects, fields and other metadata to enable separation of logic in case of mergers or split of orgs.

Outcomes

  • The approach enabled us to standardise rollouts to each country and handle this efficiently and quickly
  • We handled several mergers and demergers of Salesforce orgs due to organisational changes with ease.
  • The standardisation of the base solution and the ability to customise the application to local needs were built into the solution. This enabled great flexibility and reuse of functionality.
  • We also were able to ensure harmonisation of Salesforce orgs across all countries

 

Testimonial
Director of Digital Commerce of a leading US-based airline.

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Director of Digital Commerce of a leading US-based airline.
Mithun Sacheti (CEO & Founder, Caratlane)

“I don't think that I imagined it to deliver any more than it has actually delivered. It is as perfect as I imagined in this phase of development. Ability for any different site to deliver any number of diamonds by the business rules configured on it will ease the work and it is quite phenomenal.”

Mithun Sacheti (CEO & Founder, Caratlane)
Manager - Project Management Office – Leading BFSI company

Many thanks to both you and Aditya for your support in getting us to this point. The project team owes both of you a big debt of gratitude for all your help, especially these last 2-3 weeks.

Manager - Project Management Office – Leading BFSI company
Manager - Project Management Office – Leading BFSI company

Many thanks to the team for the support in getting us to this point. We owe a big debt of gratitude for all your help especially these last few weeks.

Manager - Project Management Office – Leading BFSI company
COO, Auto parts retailer

“I wanted to let you know that we have a launched the website. Both mobile and desktop sites are up and running, and the site does look and perform great thus far.”

COO, Auto parts retailer
CRM Manager

Lister team has been working with Edmunds for two and a half years. We work as a partnership with them where we discuss the current issues, and they provide guidance and suggestions whenever needed.

CRM Manager
CEO, a FinTech company

Lister is a great Salesforce partner to work with. They bring outstanding capabilities to the table and have done a fantastic job in helping us revamp our processes and clean up Salesforce.

CEO, a FinTech company
Technical Manager, Edmunds Inc

"Thank you, Lister team, for successfully completing the release in a timely, coordinated manner. It was good to see the thoroughness and teamwork involved in executing the release plan."

Technical Manager, Edmunds Inc
AVP, Business Applications of a leading communications software company

"Lister did a great job in launching Partner Community project that was complex to roll out to thousands of partner communities which led to a spike in our revenue pipeline. Lister team has the best of technical talent who understand our business requirements well and come up with innovative, scalable design solutions to ensure the highest level of quality is met during rollout.

AVP, Business Applications of a leading communications software company
IT Director, A leading online learning company, USA.

"Lister did a terrific job at identifying, troubleshooting and fixing problems from the time we implemented Salesforce. All my original apprehensions about how quickly they'd be able to take over custom code and configurations and start to make an impact have been put to rest.

IT Director, A leading online learning company, USA.
IT Director of a US-based enterprise cloud data provider

"We were impressed by Lister with their speed of ramp-up and taking over the project from the earlier vendor. I see a good start by looking at your data on the performance of the teams, and we expect you to maintain this performance going forward"

IT Director of a US-based enterprise cloud data provider
Program Manager ,CRM Project

"Your delivery team has shown great commitment in delivering the agreed outputs. The passion of supporting our team and the users are also quite evident, most of the time, even going beyond what was required from their responsibility."

Program Manager ,CRM Project